Identifying Local Opportunities

1. "Man Convicted of Killing his Girlfriend in McDonalds' Drive Thru"

• https://www.news4jax.com/news/2020/01/30/man-convicted-of-killing-his-girlfriend-in-mcdonalds-drive-thru/
• Summary: 18 months ago, a man killed his girlfriend at a McDonald drive-thru and has been charged first-degree murder and other felonies.
• Problem: The problem introduced in this article was domestic abuse due to the violence tendencies that the boyfriend had. 
• Who has: People who have the problem are the domestic abuses' victims and the family of the victims.

2. "21-Year-Old Headed Home from Work when Killed by Speeding Pickup"

• https://www.news4jax.com/news/local/2020/01/30/21-year-old-headed-home-from-work-when-killed-speeding-pickup/
• Summary: A man was driving a car from work and he was hit by another driver who may or not have been intoxicated. Charges are still pending, but the victim was deemed as an "exemplary citizen"
• Problem: The problems consist of speeding drivers, be it intoxicated or not.
• Who has: The victim family is facing so many of the problems as well as the community as the whole. It shows the unsafe nature of those who are driving. Also, there is a problem with those who drink and still get behind the wheel.

3. "School Group Possibly Exposed to Virus Confined to Home"

• https://www.news4jax.com/news/local/2020/01/30/school-group-possibly-exposed-to-virus-confined-to-home/
• Summary: A group of students went to a four day conference at Yale, and they might have been exposed to the Coronavirus.
• Problem: They are unable to attend school until they are okay to go back in order to not spread the virus.
• Who has: The students, as they have to miss out on school. The community is also being affected because they have to watch out to see who the students got in contact with. 

4. "Man Paralyzed after Westside Burglary leads to Gunfire"

• https://www.news4jax.com/news/local/2020/01/28/man-paralyzed-after-westside-burglary-leads-to-gunfire/
• Summary: At a community, a man tried to robbed the victim; however, the victim shot back and caused the other to become paralyzed 
• Problem: The victim was able to protect himself and his property by shooting fire; however, the other tried to rob the victim with a gun.
• Who has: The community is in trouble with gun violence. However, it also sparks interest about gun rights because if guns were harder to get, then the victim would not be able to protect himself.

5. "St. Johns County Launches New Alert System"

• https://www.news4jax.com/news/local/2020/01/28/st-johns-county-launches-new-alert-system/
• Summary: A county is implementing a new system where they can provide residents with more accurate information. 
• Problem:  Residents have to sign up for the new system instead of being automatically opt in.
• Who has: Residents that are not aware of the changes and still rely on the old notification. The community can be at risk if such major incidents happens. 

Forming an Opportunity Belief

Beginning Point: When I wake up, I begin my day. Throughout my day, I forget to drink water, then it becomes a struggle to drink all the water that a human should drink. They should drink at least two liters of water and especially more if they are athletic.  An opportunity that exist with this problem is that there could be some type of product that could encourage people to stay hydrated or even a substance that a person can take that can make them hydrated throughout the day or night.

My Belief:

• The unmet need
• To stay hydrated throughout the day and/or night.
• Who has the need 
• Anyone who struggles to drink water
• Where did the need come from?
• I think it is a necessity to drink water, and sometimes we humans forget to drink water. We have apps to remind us, water bottles to remind us, but sometimes our busy schedules don't allow for us to take the time to drink water.
• What are people doing to meet this need?
• Have apps and being reminded to drink water throughout the day.

Prototypical Customers: Anyone who needs to drink water (everyone basically)

Iteration #1: Female, 18 year old; college student at UF

• Exact Nature: She drinks lots of water, but does not drink the recommended amount. An average person should drink at least two liters of water a day, and she is busy throughout her day.
• When do they become aware: She became more aware when I mentioned to her about the recommended amount. It is like a thought in her head like once a week, but it is really hard for her to consume the daily intake of water.
• How long have they had the need: She did not realize some of the health issues that is associated with not drinking water. I think she became more aware after the conversation we had today.
• How are they addressing their need and how satisfied they are with the solution: They are addressing their need by bringing a water bottle, but it does not help them as much. Sometimes, they forget to drink water. 

Reflection: I learned that there is potential in the market. I was surprised that people did not know about the facts that they have a specific quantity that they should drink. 

Iteration #2: Male, 20 year old; athlete

• Exact Nature: He drinks a lot of water and drinks beyond the recommended amount. Since he is athletic, he needs to drink water in order to process through his day and activities.
• When do they become aware: He was always aware of the situation; however, there are sometimes where he doesn't drink enough water and becomes weak. He is constantly thinking about it, but sometimes does not meet the necessary requirement.
• How long have they had the need: They always realized the need, as they were a swimmer in high school. He is constantly trying to remind himself of drinking water.
• How are they addressing their need and how satisfied they are with the solution: They are using an app to track down. They are not sure as there might be health risk and it is too good to be true. 

Reflection: I realized that the substance will be too unbelievable to the consumers. Thus, there must be lots of testing with it in order to make the opportunity to succeed. Even if it seems like a great idea, there are going to be customers that are hesitant with purchasing it. 

Iteration #3: Female, 20 year old; broke college student at UF

• Exact Nature: She drinks lots of water in her standard; however, she knows that she does not meet the required amount. She did not know that she had to drink 2+ liters a day to stay hydrated. 
• When they become aware: When she was a freshman at UF, she thought she drank a lot of water. However, when she started walking to her class that is fifteen minutes long, she feels like she is going to pass out. When she drinks water, she becomes more hydrated and fine when she notices her need.
• How long have they had the need: They have the need and tried to stay away from soda. 
• How are they addressing the need and how satisfied they are with the solution: By filling up her water bottle at school. She talks about how the substance might be too expensive, and if she forgets to drink water, what about the substance? 

Reflection: I noticed how expensive that a substance might be, especially if it is a new idea that would keep people hydrated. She also brought a good point about forgetting to drink the substance. I feel like this concept is a unique idea, but it needs to be affordable and a way for people to be reminded to take the substance.

Summarize:

My original idea is still intact; however, maybe there should be an app that reminds the person to take it daily, so that way they can still be hydrated. My new opportunity is more accurate than where I started because I was able to take different people's perspective and edit it such as it being economic and the health risks associated with the substance. I think entrepreneurs should listen to the consumers that they are targeting. For example, sure I could target the athletic people with these substances, but they won't be frequent consumers. If I target consumers that see the need with drinking water, and they demand certain requirements to be met, I would sure to be listening to them, as I want to be profitable rather than losing consumers. 

My Entrepreneur Story

A time where I have been exposed to entrepreneurship has to be when my friends brought Supreme outfits. They noticed that they could wait in line for the website, and they would buy more Supreme gears for them to make a profit. I was amazed about how they could do a business with such a wonderful concept. With this idea of them being able to sell their own service (their time and the ability to wait in line online for those that cannot purchase it on time), they were able to create profits using that. I was able to see what it was like to be an entrepreneur which sparks my interest in the field.  Even though this was a high school situation, it shows that entrepreneurship can happen in many forms and at any age, and you are never too old or too young to start a business.

 ENT3003 – Why I chose this Class

Even though I am an information system major, I feel like I could learn a lot from this field. I think it is necessary to venture off and see what a business composes of. If you only learn your part, you will not be able to collaborate, as well as a person who takes the initiative to learn more than just their part. I hope I can learn more about myself and what I want to do in my life, as well as see the thought process and what an Entrepreneur does.  

                                                     (Supreme Hoodie found on Stockx.com)
                                     Hoodie is to show what type of outfits that my friend resold.

The Bugs in My Life

My Bug List

1.      Meal Prepping on Sunday night

a.       I participate in many of the Asian American organizations on campus, and I am an officer for two of them. I do not have the time to cook, and I easily get tired from school, the gym, and participating in events.

2.      When my room is a mess

a.      The chaos of my current life filled with many activities and not enough personal free time

3.      Asking people for rides to events or going home

a.      I do not have a car, nor can I drive.

4.      When my food does not have any flavor

a.      I cannot season my food properly which is why it is flavorless.

5.      Eating out at Fast food places

a.      It is a part of my social life, and sometimes I am unable to cook for the day.

6.      My apartment is dirty

a.      Left over filth from the residents before us which does not motivate me to clean. I will also be moving soon.

7.      Overlapping test schedules between classes with little to no time to study for

a.      Professors can overlap their exams, and any student can take any classes.

8.      Throwing away the trash at my apartment

a.      It is a long-distance walk to the dumpster from my apartment.

9.      Watching lecture online

a.      I have other commitments, and since lectures are not mandatory to attend, I end up watching the lectures online late at night.

10.   I do not get the haircut that I envision for myself

a.      My hair is very fine since I was born.

11.   I do not do my nightly cleansing for my face.

a.      I get very tired from my extracurricular activities and dance practice.

12.   I cannot go to the gym every single day.

a.      I end up not making enough time for the gym and pushing it aside rather than keeping it as a priority.

13.   Not spending enough time on my business career

a.      I feel like my balance between my social life and my professional life needs to equalize. Right now, I am more on the social life side.

14.   Not knowing what to buy in terms of food

a.      People either cut or bulk for the gym, but I get very indecisive which is why I change what to buy. I end up wasting more time than necessary.

15.   When my room is very cold

a.      Even though it is warm in every other room, my walls are more exposed to the outside air.

16.   My lips become too cracked

a.      I do not drink enough water.

17.   My clothes have lint on it

a.      I get too lazy to separate my clothes, and I do not have a lint roller.

18.   I lose connection to data and Wi-Fi on my phone and computer

a.      The location that I am in, such as a basement, is not ideal for communicating.

19.   I am late to the class

a.      I underestimate the time the bus will take to campus due to the buses stopping to pick up people.

20.   When I forget to order 50% sugar for my Boba

a.      My memory is poor sometimes, so it is hard for me to recall that information.

Reflection

      I found the list to be really challenging. I had to overly think about my routine, and it was hard for me to find certain situations to be annoying. I try not to write anything that anyone has done to me, as sometimes I find it to be reasonable rather than absurdly annoying. Most of my bug list stemmed from the decisions that I have made in my life. I realized that some of the "whys" are the same. I realized that I need to make more time for myself and remember what I want to accomplish. As I got closer with getting done of my bug list, it became a lot easier, as I realized that the problems that I hesitated to put down are still problems. I should not be afraid to list those problems, and I was able to accomplish the assignment by changing my mindset.

Experiment

Hi. My name is Dan. This is the start of my ENT3003 blog.